DraftKings CEO Urges Parents to Help Shield Kids From Gambling

DraftKings co-founder and CEO Jason Robins has called on parents to take an active role in preventing their children from gambling, emphasizing that responsibility extends beyond the gaming industry alone. Speaking on CNBC this week alongside reporter Contessa Brewer, Robins highlighted the unique difficulties of raising children in an environment where gambling is increasingly normalized.

Robins, whose company is valued at approximately $10 billion, argued that parents must join forces with operators and regulators to address underage gambling risks. He noted that the cultural shift around sports betting and online gaming presents fresh challenges for families, making open conversations between parents and kids more important than ever.

The CEO’s comments come amid ongoing debates about gambling advertising and accessibility in the United States. As more states legalize sports betting, concerns have grown over young people’s exposure to gambling messages, both through media and within their own households.

DraftKings, one of the largest sports betting platforms in the country, has previously invested in responsible gambling initiatives, including self-exclusion tools and age-verification measures. Robins’ latest remarks reinforce the idea that corporate efforts must be paired with parental guidance to be truly effective.

Industry observers have noted that while operators have a clear legal obligation to prevent minors from gambling, the home environment plays a critical role in shaping attitudes toward risk and wagering. Robins’ interview adds a prominent voice to calls for greater family involvement in gambling education.