Flutter CEO: World Cup 2026 to be biggest betting event ever
Flutter CEO Peter Jackson predicts World Cup 2026 will be the largest betting event, with global wagers possibly exceeding $50 billion.

Flutter CEO Peter Jackson has declared that the 2026 World Cup will become the biggest betting event in history. Analysts estimate global wagers on the tournament could top $50 billion, a significant increase from the $35 billion wagered during Qatar 2022.
The vast majority of bettors are expected to lose money, though a small number may manage to turn a profit through luck or skill. The comments were made in the context of a prediction competition pitting ChatGPT, Gemini, and a human against each other, though the excerpt does not reveal any outcomes.
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